Try It on

Explore the range of IT Cosmetics shades, updated in real time

For illustrative purposes only. Please click here for full T&Cs. Remember, if you share your picture via a social media platform, it will be governed by their T&Cs and privacy policy.

Brow Power Filler Eyebrow Gel

Tinted Brow Gel

Brow Power Filler Eyebrow Gel

Tinted Brow Gel

  • Share L'Oreal on Facebook
  • Pin It
Why You'll Love IT

Brow Power Filler is your waterproof, tinted eyebrow filler with hair-like fibres for the look of fuller brows. It works to fill, shape and set your brows for up to 16 hours of wear! The formula is infused with biotin, green tea and lecithin. While its moulded bristles effortlessly tint, shape and set brows, its micro-flocked tip fills in sparse areas. Offered in four universal shades!

Key Benefits
  • Tinted brow gel gives you the look of fuller eyebrows for up to 16 hours of wear
  • Waterproof eyebrow gel infused with biotin, green tea, lecithin and hair-like fibres
  • Offered in four universal shades!
Ingredients
AQUA/WATER/EAU, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, ALCOHOL DENAT., BUTYLENE GLYCOL, ACRYLAMIDE/SODIUM ACRYLOYLDIMETHYLTAURATE COPOLYMER, RAYON, ISOHEXADECANE, PROPYLENE GLYCOL, PHENOXYETHANOL, CAPRYLYL GLYCOL, AMMONIUM POLYACRYLOYLDIMETHYL TAURATE, POLYSORBATE 80, STEARETH-20, SODIUM LAURETH
C1 -Internal use SULFATE, SODIUM DEHYDROACETATE, SORBITAN OLEATE, DISODIUM EDTA, TETRASODIUM EDTA, POTASSIUM SORBATE, SILICA, LECITHIN, ASCORBIC ACID, PANTHENOL, BIOTIN, MALTODEXTRIN, PHOSPHOLIPIDS, CAMELLIA SINENSIS LEAF EXTRACT, DEXTRIN, VITIS VINIFERA SEED EXTRACT/GRAPE SEED EXTRACT, NASTURTIUM OFFICINALE EXTRACT -NASTURTIUM OFFICINALE FLOWER/LEAF EXTRACT, HYDROGENATED LECITHIN, URTICA DIOICA LEAF EXTRACT/NETTLE LEAF EXTRACT, EQUISETUM ARVENSE EXTRACT, TOCOPHEROL, SODIUM CHLORIDE,[+/-:, MICA, CI 77491, CI 77492, CI 77499/IRON OXIDES, CI 77891/TITANIUM DIOXIDE, CI 77007/ULTRAMARINES, ].D247667/1

How to Apply & Beauty Tips

How to Apply

How to Apply

The amount of product you need to apply will vary based on your individual brow style. Before application, lightly brush wand along edge of tube to remove excess formula. Then, sweep brush through brows to fill, shape and set. To achieve a darker shade, apply additional coats. Build to desired intensity. To remove additional product, comb brows with a spoolie brush (Brow Power Pencil works perfectly for this).

Beauty Tips

For added definition, start by using Brow Power Pencil to apply hair-like strokes. Then, comb brows with Brow Power Filler to tint, shape and set. To finish, use Brow Power Filler’s tip to fill in any additional sparse areas!

Customer Reviews

Brow Power Filler Eyebrow Gel is rated 4.0 out of 5 by 478.
Rated 5 out of 5 by from Best brow brush out there I’ve tried plenty of brow products, and not one compares to this if you’re going for a natural look. The brush is one-of-a-kind and the product fills and thickens without ever getting clumpy. I know the spoolie brush style is most popular but I am a convert for life!
Date published: 2021-09-21
Rated 1 out of 5 by from Not for me I just could not get this brow filler working like i wanted to.
Date published: 2021-09-15
Rated 2 out of 5 by from Messy I think this product has it's customer. I am not it. I found this to be messy and a bit "much". I feel I am still a brow liner or powder girl. Sorry IT. This is the first IT product that did not meet expetations.
Date published: 2021-08-21
Rated 3 out of 5 by from Needs a little twicking Goes on nicely but it is a little bit too dark for Auburn. A tiny bit lighter would be better for us redheads.
Date published: 2021-08-01
Rated 5 out of 5 by from Perfect for brows that need defining! This brow gel is perfect for my brows. I have no issue with sparse brows, but my brows are so blonde that this is the perfect definer. Products that draw brows on your skin do not work for me. This is perfect to color the hair. The formula is smooth and easy to control. I have a tough time finding this product so I will purchase through this website. Love it.
Date published: 2021-07-26
Rated 1 out of 5 by from Awful application and product First time trying to use was a terrible look! A clown paint appearance. I have used the IT cosmetics for many years but this is the worse ever. If I could return it would have for sure,
Date published: 2021-07-25
Rated 1 out of 5 by from Ugh! Very “gloppy” I’m a big fan of It Cosmetics, but they missed the mark badly with this one. I’m not sure if it’s the applicator or the product, but it’s impossible to get a smooth amount on your brows. This needs to go back to the drawing board.
Date published: 2021-07-18
Rated 5 out of 5 by from Great Eyebrow Power Filler [This review was collected as part of a promotion.] Easy to apply - great coverage - realistic and lasting
Date published: 2021-07-06
  • y_2021, m_9, d_25, h_20
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.19
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_478
  • loc_en_GB, sid_ITC_887, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_itcosmetics-uk
  • bvseo_sdk, undefined, p_sdk_3.2.0
  • CLOUD, timer 6ms, 0ms
  • reviews, product
  • bvseo_sdk, undefined, p_sdk_3.2.0
  • CLOUD, getContent, 0ms
  • reviews, product