Just like you, Superhero mascara goes beyond what is ordinary and stretches its own limitations to reach new heights. Infused with Elastic Stretch Technology, each coat strengthens, volumizes and extends the length of your lashes to pumped-up proportions. You do it all—and now your mascara does, too!

Deluxe Sample: Superhero Black Mascara

IT transforms your lashes!

Elastic Stretch Volumizing Mascara

Deluxe Sample: Superhero Black Mascara

IT transforms your lashes!

Elastic Stretch Volumizing Mascara

  • Share L'Oreal on Facebook
  • Pin It
Why You'll Love IT
IT Cosmetics is developed with plastic surgeons, and Superhero Mascara transforms your lashes with the appearance of super volume, super length and super elastic stretch! Infused with polymers, collagen, biotin, proteins and peptides, this black cape of power and color creates the look of wider, longer, beautifully-defined lashes—and literally puts lash power at your fingertips. It’s also super buildable; simply apply more coats for the look of additional volume and length. You do IT all… now your mascara does, too!
Key Benefits
  • Helps lashes look longer and more volumized
  • Lash-Changing Power Brush for reach, lift, separation and curl
  • Super-buildable formula for custom lash-power results
  • Super Black pigment plus collagen, biotin and peptides
Ingredients
AQUA/WATER/EAU, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CYCLOPENTASILOXANE, ORYZA SATIVA CERA/ORYZA SATIVA (RICE) BRAN WAX, HYDROGENATED OLIVE OIL STEARYL ESTERS, ALCOHOL DENAT., PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, ACACIA SENEGAL GUM, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, PROPYLENE GLYCOL, PHENOXYETHANOL, VP/VA COPOLYMER, AMINOMETHYL PROPANEDIOL, POLYVINYL ALCOHOL, CHLORPHENESIN, ETHYLHEXYLGLYCERIN, GLYCERIN, ASCORBIC ACID, ASCORBYL PALMITATE, BIOTIN, EQUISETUM ARVENSE EXTRACT, HYDROLYZED COLLAGEN, OLEA EUROPAEA FRUIT OIL, PERSEA GRATISSIMA OIL, SIMMONDSIA CHINENSIS SEED OIL, TOCOPHERYL ACETATE, PANTHENOL, HYDROLYZED KERATIN, SERENOA SERRULATA FRUIT EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, BIOTINOYL TRIPEPTIDE-1, IRON OXIDE (CI 77499).
Just like you, Superhero mascara goes beyond what is ordinary and stretches its own limitations to reach new heights. Infused with Elastic Stretch Technology, each coat strengthens, volumizes and extends the length of your lashes to pumped-up proportions. You do it all—and now your mascara does, too!

Customer Reviews

  • bvseo_sdk, undefined, p_sdk_3.2.0
  • CLOUD, getContent, 0ms
  • reviews, product
  • bvseo-msg: Http repsonse status: 404 - Not Found;