“These pencils frame your eyes with rich, saturated color without tugging. They truly glide on like butter, and you have about two minutes of play time to smudge them to a shadow or keep them as a liner before they completely set for 8 hours!”

No-Tug Waterproof Gel Liner

IT’s eye opening!

Waterproof automatic pencil infused with hydrolyzed silk, collagen, peptides and anti-oxidants.

No-Tug Waterproof Gel Liner

IT’s eye opening!

Waterproof automatic pencil infused with hydrolyzed silk, collagen, peptides and anti-oxidants.

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Why You'll Love IT
This creamy pencil glides on rich, saturated colour without tugging on your delicate eye area! IT Cosmetics is developed with plastic surgeons, and No-Tug Waterproof Gel Liner is designed to diffuse the look of lines on your eyelids for smooth definition. Peptide-infused with hydrolyzed collagen, silk and vitamins A and E. Choose from 10 long-lasting, completely wearable shades!
Key Benefits
  • Senriched with collagen, silk, peptides and antioxidants
  • Long-lasting and waterproof!
Ingredients

BLACK: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, ISODODECANE, POLYETHYLENE, SYNTHETIC WAX, SILICA, CERESIN, POLYISOBUTENE, METHICONE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, IRON OXIDE (CI 77499).

BLACK-BROWN: TRIMETHYLSILOXYSILICATE, CYCLOPENTASILOXANE, SILICA, POLYETHYLENE, ISODODECANE, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CERESIN, METHICONE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, IRON OXIDES (CI 77499, CI 77491, CI 77492), TITANIUM DIOXIDE (CI 77891).

BROWN: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, ISODODECANE, MICA (CI 77019), POLYETHYLENE, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, DIMETHICONE, METHICONE, SILICA, POLYISOBUTENE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, IRON OXIDES (CI 77499, CI 77491, CI 77492), TITANIUM DIOXIDE (CI 77891).

COPPER: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, MICA (CI 77019), ISODODECANE, POLYETHYLENE, SILICA, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CERESIN, SYNTHETIC FLUORPHLOGOPITE, POLYISOBUTENE, METHICONE, DIMETHICONE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, TIN OXIDE, TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77499).

HIGHLIGHT: TRIMETHYLSILOXYSILICATE, CYCLOPENTASILOXANE, MICA (CI 77019), ISODODECANE, SYNTHETIC FLUORPHLOGOPITE, POLYETHYLENE, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CALCIUM ALUMINUM BOROSILICATE, DIMETHICONE, METHICONE, TIN OXIDE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77499), CARMINE (CI 75470).

LUCKY JADE: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, ISODODECANE, MICA (CI 77019), POLYETHYLENE, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, POLYISOBUTENE, HYDROGENATED POLYISOBUTENE, PHENOXYETHANOL, PALMITIC ACID, TIN OXIDE, BENZOIC ACID, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77499, CI 77491), BLUE 1 LAKE (CI 42090), CHROMIUM OXIDE GREENS (CI 77288), YELLOW 5 LAKE (CI 19140).

NAVY: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, ISODODECANE, MICA (CI 77019), POLYETHYLENE, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, SILICA, SYNTHETIC FLUORPHLOGOPITE, POLYISOBUTENE, HYDROGENATED POLYISOBUTENE, DIMETHICONE, METHICONE, PHENOXYETHANOL, PALMITIC ACID, TIN OXIDE, BENZOIC ACID, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, ULTRAMARINES (CI 77007), IRON OXIDE (CI 77499), TITANIUM DIOXIDE (CI 77891), BLUE 1 LAKE (CI 42090), CARMINE (CI 75470).

PLUM: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, MICA (CI 77019), ISODODECANE, POLYETHYLENE, CERESIN, SILICA, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, POLYISOBUTENE, METHICONE, DIMETHICONE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77499, CI 77491), CARMINE (CI 75470).

SILK TAUPE: TRIMETHYLSILOXYSILICATE, ISOHEXADECANE, ISODODECANE, MICA (CI 77019), POLYETHYLENE, CERESIN, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, CALCIUM ALUMINUM BOROSILICATE, SILICA, POLYISOBUTENE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, IRON OXIDES (CI 77499, CI 77491), TITANIUM DIOXIDE (CI 77891), ALUMINUM POWDER (CI 77000).

SLATE: TRIMETHYLSILOXYSILICATE, CYCLOPENTASILOXANE, MICA (CI 77019), POLYETHYLENE, ISODODECANE, CERESIN, SILICA, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, VP/HEXADECENE COPOLYMER, SORBITAN SESQUIOLEATE, POLYISOBUTENE, METHICONE, DIMETHICONE, ROSA CANINA FLOWER OIL, ARGANIA SPINOSA KERNEL OIL, BUTYROSPERMUM PARKII BUTTER, PALMITOYL HEXAPEPTIDE-12, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS AVIUM (SWEET CHERRY) SEED OIL, PRUNUS DOMESTICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, VITIS VINIFERA (GRAPE) SEED OIL, CHOLESTEROL, COLLAGEN, HYALURONIC ACID, HYDROLYZED SILK, RETINYL PALMITATE, TOCOPHEROL, ALOE BARBADENSIS LEAF EXTRACT, OLEA EUROPAEA LEAF EXTRACT, PUNICA GRANATUM EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER EXTRACT, IRON OXIDE (CI 77499), TITANIUM DIOXIDE (CI 77891).

“These pencils frame your eyes with rich, saturated color without tugging. They truly glide on like butter, and you have about two minutes of play time to smudge them to a shadow or keep them as a liner before they completely set for 8 hours!”

Customer Reviews

No-Tug Waterproof Gel Liner is rated 4.3 out of 5 by 271.
Rated 1 out of 5 by from Horrible Product.... I recently received a sample of this product in my Ipsy glam bag and it was hands down the BEST eyeliner I have ever used. Soft and creamy, went on silky smooth and lasted all day and night without smudging, even on my waterline. I finally justified spending the money to buy the full size because it was amazing and I have never been so disappointing. The product I bought is NOTHING like the sample. It is hard, brittle, and definitely not tug free. There is no way this is gel. I applied over and over and still had barely any color on my eyes. I'm really upset as to why this product is so much different than the sample, it doesn't seem right.
Date published: 2016-07-08
Rated 5 out of 5 by from At Long Last All my makeup is made by It. I am in my 70s, so over the years, I have tried many of the top brands. Products made by It have replaced all of those previously used. My present obsession is with the no-tug gel eyeliner. I have spaces in my lashes and am still vain enough to realize that my eyes are my best feature. I tried the It brand and instant success. It sits on my inner eyelid and hides all of the bare spaces allowing new lashes to grow. Wish I could add a photo, so you could see the excellent results but I am not as technology-savvy as my younger women friends.
Date published: 2018-04-14
Rated 5 out of 5 by from Glides on easily! I first got this as a sample, then got a full size. This eyeliner is great! You need not be heavy handed when applying it, just a little pressure and you get a smooth, clean line. I use it daily. The best way I have found to use it is to apply very small dots right at my lower lash line then I blend with a liner brush for a softer look. It doesn't fade and lasts all day!
Date published: 2016-02-04
Rated 1 out of 5 by from AWFUL!!!!! My 28 year old daughter, with flawless skin, introduced me to it Cosmetics last year and I have converted almost completely to their products & absolutely LOVE everything I have tried, until now. The No-Tug Eyeliner is, without a doubt, the worst eyeliner I have every used!!!!! It takes me back to my teen years when I used the old pencil style of Cover Girl and had to soften the tip with a cigarette lighter to get it to apply because that is the only way I can get this eyeliner soft enough to go on. The tip feels like hard wax and it takes great effort to make a mark on anything with it. This product definitely needs to be reformulated or done away with.
Date published: 2018-05-07
Rated 5 out of 5 by from Love it, I'm addicted to eyeliner! Lol! Really I have tried almost every kind. Like this one a lot, super smooth going on. No you can't sharpen the tip but I really don't think you need to. Nice small tip with a twist to raise feature. Also I'm always concerned about irritation of my eyes- no problem there. Could not even feel it, nice and light. When you put it on you can work with it, blend, adjust, etc. a few mins later I tried to rub it off and it stayed put! Which I need, always seem to smear mine. I guess the only downside is I order the jade green color and it really didn't look too green. It was nice, just not as green as I was hoping. No big deal tho, I will definitely be ordering other colors. Yeah! Now I can throw out all the other liners I have!
Date published: 2017-10-12
Rated 5 out of 5 by from Amazing!!! I actually bought it with some hesitation. I am not the one to fall into advertising.... farming my eyes is my signature look. Well this look is hard to pull off... with most eye pencil I end up looking like a racoon a few short hours into the day. And let me tell you I have used many expensive brands just to be extremely disappointed. Not with this one.... this is soft, glide and stay put. Even through a night sleep....expensive? Yes!!! But so worth it. I will never use anything else.
Date published: 2018-03-31
Rated 5 out of 5 by from LOVE No Tug I've been using this product for more than a year and have NEVER had a problem with application. Goes on very smoothly. Stays moist just long enough to smudge/soften the line if you like, then it is set and goes nowhere for hours. I've fallen asleep without washing my makeup off and the liner is still in tact in the morning. Oddly enough, easy to remove as well. Color is nicely pigmented - bold/strong color that can be muted with a little smudge if you want. I don't use any other liner now that I've been spoiled by No Tug. LOVE it!
Date published: 2016-01-23
Rated 1 out of 5 by from worst eyeliner ever. I love the IT brand, just as others have said, but this is the worst product. I'm glad this was part of a kit. I would never buy it. It didn't even go on at all, hard as a rock. I had to start it by rubbing it on my hand and then it broke. Tried it on my eyelid where it left a thick clumpy line, nearly impossible to remove even with eye makeup remover pads. Like a wax crayon, not a gel at all!
Date published: 2016-12-30
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