One of the things I think we do really well at IT Cosmetics is solve problems. People tell us time and time again what their skin concerns are – maybe it’s the look of redness, pigmentation or dark circles – and we strive to find a way around it.
Not that I think any of those things is a problem. Quite the contrary, I think sometimes we’re so hard on ourselves and beat ourselves up over the most normal of skin occurrences. Personally, I try my hardest to share photos of my make-up free skin as much as possible just to remind the women around me that this is completely normal.
That said, I’m not here to tell you how to feel your best, that’s for you to decide. If you’d feel more comfortable with a little something to cover your area of concern, here are a few of the products you can really rely on…
Correcting the appearance of dark circles
Take a pin-sized amount of Bye Bye Under Eye concealer around the area and seal it in place with a touch of Bye Bye Pores powder. This concealer is completely full coverage and water-resistant, and its formula is enriched with peptides and collagen.
Whatever your hair colour, you’ll love our Universal Brow Power. This taupe pencil will give either a soft, fair finish or a deep, dark finish depending on how much pressure you use when you apply it. Take it in soft strokes to add some depth to full brows, or press a little harder to create a sculpted arch where your brows are less dense.
If you have redness in your skin like I do, I can’t recommend our Bye Bye Redness tinted powder enough. A soft, velvety finish, this glides over redness and gives great coverage. If you’d prefer a fuller, more polished skin finish, try our CC Cream instead.
Pigmentation is something we’re well used to working with at IT Cosmetics, and the great news is that you have a couple of options. For localised cover, just in targeted areas, take our Bye Bye Under Eye Concealer over the affected area. If you want something to cover the entire complexion, our CC Cream will give completely full coverage and still leave the skin looking fresh and luminous.
What’s your favourite IT Cosmetics problem solver? Show us with a before and after photo on Instagram and tag @ITCosmeticsUKI so we can see. Don’t worry – I do it too – you can see plenty examples of my redness in full swing over at @RoseGallagher.
Speak to you soon!